Category: entrepreneur

January Is About Direction, Not Perfection

Every January, there’s an unspoken pressure to get everything right. New goals. New habits. New routines. A “new you.”
But what if January isn’t about perfection at all?

What if January is simply about direction?

The Pressure of a Perfect Start

The start of a new year often comes with unrealistic expectations. We tell ourselves this is the month we’ll wake up early every day, eat perfectly, stay consistent, and never fall off track. And when we don’t — because we’re human — we feel discouraged before the year has even had a chance to begin.

Perfection sounds motivating, but in reality, it often leads to burnout or giving up entirely.

Why Direction Matters More

Direction is about intention. It’s choosing where you want to go, even if you don’t know every step yet. You don’t need a flawless plan — you just need clarity on what matters to you right now.

Direction allows:

  • Small, meaningful steps
  • Adjustments as you learn
  • Grace when things don’t go as planned

You can move forward imperfectly and still make real progress.

This is my YouTube Thumbnail Creation done on Canva

Progress Is Built in Small Moments

Real change doesn’t happen in one intense burst of motivation. It happens in the quiet, ordinary moments — choosing better when you can, starting again when you slip, and staying committed to the bigger picture.

January is the foundation, not the finish line.

Let Go of the “All or Nothing” Mindset

Missing a day doesn’t mean you’ve failed. Changing your mind doesn’t mean you’ve quit. Growth is not linear, and success isn’t about doing everything right — it’s about continuing anyway.

When you focus on direction, setbacks become lessons instead of reasons to stop.

A Gentle Reminder for the New Year

You don’t need to have it all figured out this month. You just need to ask yourself:

  • Does this move me closer to the life I want?

If the answer is yes, you’re already on the right path.

Mindset Matters in New Year

✨ Affirmation to Carry Into the Year

“This January, I choose direction over perfection. Every small step forward matters.”

Let this be the year you move forward with intention, not pressure — and trust that clarity will come as you go.

📌 Affirmation Cards Used in Sheri’s Sip-N-Think Video

“Why January Is About Direction, Not Perfection”

These affirmation decks were used in this video to support reflection, clarity, growth, and positive mindset shifts. Each card deck encourages progress over perfection and gentle self-direction.

🃏 Pop Affirmation Cards
👉 Amazon Link:

💖 Love Bombs Kindness Cards
👉 Amazon Link:

🌈 Affirmators!
👉 Amazon Link:

❤️ Affirmators! Love & Relationships
👉 Amazon Link:

🎧 Listen B*tch Affirmation Cards
👉 Amazon Link:

🌞 Daily Positive Thoughts & Affirmations
👉 Amazon Link:

🌱 Growth Mindset Affirmations
👉 Amazon Link:

💰 Daily Positive Thoughts & Affirmations for Wealth & Success
👉 Amazon Link:

✨ Why Affirmations Matter in January

January isn’t about getting everything right — it’s about choosing a direction, staying open, and building momentum. These cards help reinforce clarity, self-trust, and sustainable growth as you move forward imperfectly.

🔔 Affiliate Disclosure

Some of the links above may be affiliate links. This means I may earn a small commission at no additional cost to you. Thank you for supporting the website, channel and Sip-N-Think 💛

Sip-n-Think with Sheri full video

If you enjoyed reading January Is About Direction, Not Perfection subscribe to our e-mail list at Sheri’s Dream Catcher to stay updated with new blog posts

Opinion Disclaimer-This is a personal blog. Any views or opinions represented in this blog are personal and belong solely to the owner and do not represent those of people, institutions or organizations that the owner may or may not be associated with in professional or personal capacity, unless explicitly stated. Any views or opinions are not intended to malign any religion, ethnic group, club, organization, company or individual

🎙️ Best USB / USB-C Lavalier Microphones for Small Creators

Looking for the best USB lavalier microphone for small creators? Whether you’re recording YouTube videos, interviews, or online courses, a USB lav mic is one of the easiest upgrades you can make. This article highlights the best beginner-friendly USB and USB-C lavalier microphones that deliver clear sound without complicated setups or high costs.

Movo LV1‑USB Universal USB Lavalier Microphone
This is the Movo LV1-USB Lavalier Microphone I personally purchased and use in my YouTube videos. It includes a 20′ long cable. Some links may be affiliate links.

Movo LV1‑USB Universal USB Lavalier Microphone

Movo LV1‑UC USB‑C Lavalier Microphone

Movo LV1‑UC USB‑C Lavalier Microphone

Saramonic SR‑ULM10 USB‑A Lavalier Mic

Saramonic SR‑ULM10 USB‑A Lavalier Mic

Sennheiser XS Lav USB‑C

Sennheiser XS Lav USB‑C

📦 Budget & Plug-and-Play (Best for Beginners)

🎤 Step-Up Quality (Clearer Audio & More Flexible)

  • Sennheiser XS Lav USB‑C – A more professional build and sound from a trusted brand — USB-C digital connection ensures cleaner voice capture with less background noise.
  • Saramonic LavMicro UC USB‑C – Slightly higher-end USB-C lav with excellent sound for interviews, vlog talking heads, and mobile content.
  • Movo M1 USB Lavalier Microphone – Simple and reliable USB lav with a long cable for flexibility when recording at a desk or with a phone stand.

🆕 & Bonus Picks

This post contains affiliate links. If you click on a product link and make a purchase, I may earn a small commission at no additional cost to you. These commissions help support this blog and allow me to continue creating free content for small creators.

First Clip Test: Budget USB Lavalier Mic

🧠 Quick Buying Tips

✔ USB vs USB-C:

  • USB-C lavs are perfect for modern phones, tablets, and newer laptops — plug & record with no adapters.
  • USB-A lavs are still ideal for older computers, USB hubs, and desktop setups.

✔ Why Lavalier Mics for Level 1 Creators?
Lavs keep your voice close to the source, which reduces room echo and background noise — a quick quality boost over built-in mics with minimal setup. Many are plug-and-play with no drivers required, making them perfect for beginners and busy creators.

✔ Wireless Is More Flexible:
If your content involves movement (walking shots, interviews on the go), wireless lav sets — like the Alvoxcon above — can be a game changer. Wireless options are increasingly affordable and reliable.

📝 Suggested Comparison Table

MicrophoneConnectorBest ForApprox. Price
Movo LV1-USBUSB-ABasic PC/Mac use💰$12.95
Movo LV1-UCUSB-CPhones & USB-C devices💰$49.95
Saramonic SR-ULM10USB-ABudget vloggers💰$34.95
Sennheiser XS Lav USB-CUSB-CHigher clarity audio💪$48.95
Saramonic LavMicro UCUSB-CClear mobile interviews💪$29.00
Movo M1USBFlexible & easy💰$16.95
Alvoxcon Wireless USBWireless USBMovement & interviews📶$69.99
Rode Lavalier GO3.5mm/adapterUpgrade path mic🎤$64.99
Disclosure: As an Amazon Associate, I earn from qualifying purchases. This comes at no extra cost to you, and it helps support this blog. Thanks for your support!

Real Audio Test

If you enjoyed reading Best USB / USB-C Lavalier Microphones for Small Creators subscribe to our e-mail list at Sheri’s Dream Catcher to stay updated with new blog posts

Opinion Disclaimer-This is a personal blog. Any views or opinions represented in this blog are personal and belong solely to the owner and do not represent those of people, institutions or organizations that the owner may or may not be associated with in professional or personal capacity, unless explicitly stated. Any views or opinions are not intended to malign any religion, ethnic group, club, organization, company or individual

Celebrating Words, Healing, and Sisterhood: Elissa’s Book Launch Was a Day to Remember

This weekend, I had the honor of attending my dear friend Elissa’s book signing and release celebration for her first book, Writing My Way Through Grief: A Daughter’s Journey Through Love, Loss and Letting Go.

It was more than just a book event — it was a beautiful gathering of community, courage, and connection.

📸 The energy was pure love, support, and celebration.

As Elissa moved through the room, she spoke softly about her book and the deep gratitude she feels for the support around her. She didn’t read from the pages—she shared from memory, from the heart. She spoke about walking through her dad’s final days with him on hospice, and the quiet, complex emotions that came after his passing. Love, grief, relief, guilt, and eventually, the slow unfolding of healing.

If her story speaks to something in you, you can find her book on Amazon (As an Amazon Associate, I earn from qualifying purchases).

You can get your copy of the book now on Amazon here — don’t miss it.

Her words are honest and healing. Writing My Way Through Grief is not just a memoir — it’s a mirror for anyone who has experienced loss. It reminds us that grief doesn’t end, but it can evolve. That love never leaves. And that letting go doesn’t mean forgetting — it means finding freedom.

📚 The beginning of a new chapter — for Elissa and for every reader this book will touch.

As her friend, I’m so proud. As a witness to her journey, I’m in awe. And as someone who believes in the power of storytelling, I’m incredibly moved.

If you or someone you love is walking through grief, this book is a companion worth having.

👉 Get your copy of Writing My Way Through Grief here: Order on Amazon

To Elissa: Your courage to write through the pain, and your choice to share that story with the world, is a gift. Thank you for letting us walk beside you — in the room that day, and in the pages of your book. 💖

If you enjoyed reading Celebrating Words, Healing, and Sisterhood: Elissa’s Book Launch Was a Day to Remember subscribe to our e-mail list at Sheri’s Dream Catcher to stay updated with new blog posts

Opinion Disclaimer-This is a personal blog. Any views or opinions represented in this blog are personal and belong solely to the owner and do not represent those of people, institutions or organizations that the owner may or may not be associated with in professional or personal capacity, unless explicitly stated. Any views or opinions are not intended to malign any religion, ethnic group, club, organization, company or individual

How Acorns Helped Me Grow My Savings Without Even Trying 🌱💰

Let’s face it — saving money isn’t always easy. Between bills, unexpected expenses, and everyday life, it can feel impossible to consistently put money aside. That’s where Acorns comes in — a simple, automated investing app that takes the guesswork (and discipline) out of saving and investing.

I started using Acorns because I wanted a low-effort way to start growing my money. Spoiler: It worked. And now I want to share why I think it’s one of the easiest tools to help you learn and begin to build a financial foundation — especially if you’re just getting started.

🌟 What Is Acorns?

Acorns is a micro-investing platform that helps you invest your spare change automatically. It links to your debit or credit card, rounds up your purchases to the nearest dollar, and invests that change into diversified portfolios designed by experts.

Example:
Spend $3.60 on coffee → Acorns rounds it to $4.00 → Invests the $0.40 for you.

You can also schedule recurring contributions and earn rewards from partnered brands when you shop through the app — all while your money grows in the background.

💡 Top Benefits of Using Acorns

1. Automated Saving & Investing

Set it and forget it. Your spare change gets invested automatically, and over time, that adds up. It’s perfect for people who struggle with saving consistently.

2. Fractional Shares & Diversification

You don’t need thousands to invest. Acorns allows you to invest small amounts across a diversified portfolio of ETFs (Exchange-Traded Funds), meaning your risk is spread out.

3. Earn While You Spend

Acorns partners with 350+ brands like Nike, Walmart, and Airbnb. When you shop with them through Acorns, they invest a percentage back into your account. Free money? Yes, please.

4. Educational Tools Built-In

New to investing? No problem. Acorns offers helpful articles, tools, and tips to boost your financial knowledge and confidence.

5. All-In-One Financial Tool

From investing and retirement to banking and budgeting, Acorns is more than just a savings app. It’s an ecosystem designed to support your long-term financial wellness.

https://youtube.com/shorts/vGWOtucvMNk?si=lQ9ruaQp8dWOTyS3

📈 My Experience So Far

Since I joined Acorns, I’ve watched my spare change turn into a small but growing investment portfolio. I barely notice the round-ups coming out of my account, but I do notice the growing balance. It’s a great feeling to know that my money is working for me — even when I’m just buying groceries or grabbing coffee.

🔗 Ready to Start Growing Your Own Acorns?

If you’re curious to try it out, sign up using my referral link below — and we both get a bonus once you start investing! 🎉

👉 https://acorns.com/share/?shareable_code=TLBY4KH&first_name=Sheryl

Seriously, it takes just a few minutes to set up — and you might be surprised how quickly your “pocket change” can grow into real wealth.

🌳 Final Thoughts

Whether you’re just getting started with investing or looking for a hands-off way to grow your savings, Acorns is a smart, simple tool to help you build better money habits. It’s not about timing the market or becoming a stock expert — it’s about making small, consistent moves toward financial security.

Give it a shot. Your future self will thank you. 🙌

If you enjoyed reading How Acorns Helped Me Grow My Savings Without Even Trying subscribe to our e-mail list at Sheri’s Dream Catcher to stay updated with new blog posts

Opinion Disclaimer-This is a personal blog. Any views or opinions represented in this blog are personal and belong solely to the owner and do not represent those of people, institutions or organizations that the owner may or may not be associated with in professional or personal capacity, unless explicitly stated. Any views or opinions are not intended to malign any religion, ethnic group, club, organization, company or individual

Blood, Sweat, and Holidays: What Labor Day Really Means

Labor Day isn’t just a day off—it’s a tribute to the workers who built this country. From factories to fields, offices to job sites, we honor the hands that keep America moving. 💪🇺🇸 #LaborDay #MadeInUSA #HardWorkMatters

🛠️ What Is Labor Day and Why Does It Matter?

As summer winds down, the first Monday in September marks more than just a long weekend—it’s Labor Day, a national holiday in the United States dedicated to the social and economic achievements of American workers.

But why do we celebrate Labor Day, and what does it actually mean?

The reward isn’t in the look—it’s in the labor
Yard work might not be glamorous, but it sure is honest

📜 A Brief History of Labor Day

Labor Day began in the late 19th century during a time when the average American worker toiled 12-hour days, seven days a week, just to make a basic living. Children as young as 10 worked in factories. Safety conditions were often poor, and wages were low.

The labor movement rose in response—demanding better pay, safer workplaces, and more reasonable hours. Strikes and protests became common, with workers banding together to demand change.

The first official Labor Day celebration took place in New York City in 1882, organized by labor unions. It wasn’t until 1894, after the nationwide Pullman Strike, that Labor Day became a federal holiday, signed into law by President Grover Cleveland.

Labor Day Made Easy: American-Made Aluminum Pans for BBQ, Baking, and Beyond

Celebrate Labor Day with practicality and patriotism. The EHOMEA2Z Aluminum Pans – Made in USA (30‑Pack) are your new best friend for Labor Day cookouts and beyond. These 9×13 in., 2.5‑inch deep pans are oven-, freezer-, and steam‑table safe—perfect for everything from roasting brisket to holding casseroles and desserts.

Each pack includes 30 half‑size pans, so you’re always ready for whatever the day brings—big crowds, leftover sharing, and easy cleanup. And because they’re recyclable and made with U.S. labor, you’re honoring the workforce behind our meals—in a delicious and useful way.

As an Amazon Associate, I earn from qualifying purchases. Thank you for supporting this blog and choosing American-made products!

Why It Works for Labor Day

This product ties into your holiday theme on two key levels:

  1. Honors Labor and Production – Showcases a product made in the USA, spotlighting domestic workers and manufacturing.
  2. Practical Utility – Perfect for the heavy cooking, grilling, and serving season—just what you need for a stress-free holiday.

🧑‍🏭 What Labor Day Means Today

For many, Labor Day signals the unofficial end of summer—think barbecues, sales, and back-to-school shopping. But it’s also an opportunity to reflect on the value of work, the importance of fair labor practices, and how far we’ve come thanks to the efforts of workers and unions.

Today’s workforce is more diverse than ever, and while many enjoy rights that workers in the 1800s could only dream of, there are still ongoing conversations about:

  • Work-life balance
  • Living wages
  • Worker protections in the gig economy
  • Remote work and its future
  • Labor rights in a globalized world

🧠 A Moment to Reflect

Labor Day isn’t just about taking a break—it’s about appreciating the people who make everything run: from nurses and factory workers to teachers, delivery drivers, software developers, and more.

So whether you’re enjoying a day off, working through the holiday, or somewhere in between—take a moment to appreciate the labor behind the scenes.

A Taste of American Craftsmanship

This Labor Day, let’s do more than fire up the grill—we’ll celebrate American craftsmanship with every shake. The Spice Lab’s 100% Made‑in‑USA Taste of America Grilling Set brings four regional spice blends to your table—from the bold Chicago Chop to zesty Key West Seafood and fiery Nashville Hot Chicken to the all-purpose Everything-and‑More.

Each jar not only amps up your cookout, but also refreshes local traditions and pays homage to the reliable hands behind the flavor. It’s a small way to honor the labor that sustains America—by choosing products made with pride, precision, and purpose.

→ Get the Taste of America Seasoning Set (Made in USA) on Amazon

This post contains affiliate links. If you make a purchase through them, I may earn a small commission—at no extra cost to you. Thanks for supporting this blog and American-made products!

👋 Final Thoughts

Labor Day reminds us that progress doesn’t happen by accident—it’s built on the hard work, sacrifice, and unity of people who believed in something better. And that’s worth celebrating.

These stars aren’t just for show—they stand for strength, sacrifice, and sweat
The stars we wear represent the work we respect.

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Opinion Disclaimer-This is a personal blog. Any views or opinions represented in this blog are personal and belong solely to the owner and do not represent those of people, institutions or organizations that the owner may or may not be associated with in professional or personal capacity, unless explicitly stated. Any views or opinions are not intended to malign any religion, ethnic group, club, organization, company or individual

An Extension to Expand Our Reach for Growth

Recently on Sheri’s Dream Catcher’s My Business Journey Journal our topic of discussion was an extension to expand our reach for growth. We learned that affiliate marking may be an opportunity to earn some extra cash. At the same time, we are trying to grow our site traffic and increase our product sales. Overall, you need to know the basics of how an affiliate program works before affiliating.

What is an affiliate?

An affiliate is a type of performance-based marketing. Also known as pay for performance advertising. Basically, a business will pay a reward to one or more affiliates for driving traffic to their business who generate sales from the affiliates’ marketing efforts. It should be noted that prior to receiving the reward/payment, an agreement is made between the two.

Furthermore to ensure our marketing efforts are cost effective and low risk, companies will only pay out when a sale is made while also offering flexibility to pay publishers for influencing sales. Besides, paying for performance rather than for clicks ensures  our affiliate marketing is a low risk form of marketing.

Envision Dream Yoga
30% off Envision Dream Yoga Apparel from March 1-31 with Discount Code: Yoga30

How does affiliate marketing work?

First, you will need to find and join an affiliate program. For instance, you can research the affiliate marketing programs that best fit your creativity. Second, choose which offers and products to promote. Do you have a specific niche you are focusing on? That might be a good place to start. Third, obtain a unique affiliate link for each offer. This is important because the link you post is how the sale is tracked back to you so you can earn your commission. Fourth, share your unique links on your blog, social media platforms, or website. As a result of your marketing efforts, you have the opportunity to collect some money any time someone uses your links to make a purchase.

Keep in mind, affiliate marketing takes time. That’s why patience is a virtue and hard work pays off.

Which type of affiliate program is for you?

Affiliate marketing is not for everyone, nor is it easy. However, if you want to try it, figure out which type of affiliate program is best for you. Sometimes, a little trial and error can help too! Indeed, I am more of a content marketer because, I share unique links on my blogs and web pages. Last but not least, I have listed a few types of programs below for you to review and research on your own.

  • Content marketing programs
  • Coupon-site programs
  • Review-site Programs
  • Loyalty Portals
  • Incentive Programs
  • Email Marketing
  • Digital assets
  • Traditional Media
Envision Dream Face Mask
Envision Dream Face Masks

Do affiliates pay taxes?

Since affiliates have the opportunity to make sales and earn a commission, they will need to pay taxes on the money they earn. So the answer is yes, affiliates pay taxes. First and foremost, you will need to treat the earnings as an individual and file these earnings on your own personal tax return. Specifically, you are required to file Form 1120 with the IRS to report earnings.

How much do affiliates make?

The most frequent and biggest question asked is how much do affiliates make? The answer is really simple, it all depends on you. You always get what you give. Are you putting 110% into your marketing efforts? Are you connecting your links correctly? Are you creating great content to drive traffic?

However to answer your question because you prefer to skip to the earnings verses learning all the steps, I will share with you what I have found through my research. First, low-level affiliates can earn up to $300 a day. Second, intermediate levels earn between $300-$3,000 a day. Third, a high-level affiliate can earn above $3,000 a day. Finally, super affiliates tend to make more than $10,000 a day. Also known as a “guru” of affiliate marketing.

Sheri's SIP N THINK Chats
Live SIP N THINK Chats and My Business Journey Journal Live Discussions

What are the Seven steps in affiliate marketing?

Below are the basic seven steps to help you when beginning your affiliate marketing efforts. Again, I would recommend doing some research and learning the basics before jumping into affiliate marketing. That is just my suggestion. Don’t take my word for it, trust in yourself!

  1. Decide on a platform.
  2. Choose your niche.
  3. Find affiliate programs to join.
  4. Create great content.
  5. Drive traffic to your affiliate site.
  6. Get clicks on your affiliate links.
  7. Convert clicks to sales.

Overall, what are the basics for how affiliate marketing works?

Because the program is simple yet complicated, I am starting to feel like I am repeating myself. First determine if affiliate marketing is for you. If so, begin with recommending a product or service to your followers through your website, blog or email list. Next, hope and pray your followers purchase the product or services using your unique affiliate link. Then, you will get paid a commission for the sales you made with your unique link.

Catching Dreams

Hiking in Hawaii with my kids!! I Envisioned, I Captured, I Roamed.

A Dream Come True for our Family

To join our Affiliate Program, visit Envision Dream, LLC at www.envision-dream.com and start earning your extra cash!

TO LEARN MORE ABOUT An Extension to expand our reach for growth-WATCH OUR FULL MY BUSINESS JOURNEY JOURNAL VIDEO DISCUSSION BELOW- Why Affiliates?

https://www.youtube.com/watch?v=n05MvWQpvKY

If you’re prepared and knows what it takes, it’s not a risk. You just have to figure out how to get there. There is always a way to get there.

Mark Cuban

If you enjoyed reading An Extension to Expand our Reach for Growth subscribe to our e-mail list at Sheri’s Dream Catcher to stay updated with new blog posts

Opinion Disclaimer-This is a personal blog. Any views or opinions represented in this blog are personal and belong solely to the owner and do not represent those of people, institutions or organizations that the owner may or may not be associated with in professional or personal capacity, unless explicitly stated. Any views or opinions are not intended to malign any religion, ethnic group, club, organization, company or individual

Drop Shipping is a Useful Opportunity

Recently on Sheri’s Dream Catcher’s My Business Journey Journal our topic of discussion was Drop Shipping is a Useful Opportunity. We learned that Drop Shipping is not for everyone and nor is it easy. However, it is a low-risk business model that allows you to sell products to your customers without incurring huge running costs. Stemming off of our previous My Business Journey Journal Topics, we are expanding our options when it comes to our goods and services that we want to sell for a profit while giving value to our customers.

What is Drop Shipping?

Drop shipping is a low-risk fulfillment method where you do not need to store actual inventory onsite. Instead, orders are fulfilled, and inventory is shipped directly from a third party to the customer. As a result, you only pay for the item when it is purchased, thus lowering your overhead costs.

Envision Dream Versatile Head Wrap
Envision Dream Versatile Turquoise Head Wrap

What is a drop shipping procedure?

When you have a drop shipping business model, you are not required to have a physical store. For instance, a drop shipping business is typically seen as an online store. Previously in our Storefront Vlog we learned the differences of a physical storefront and a virtual storefront. Some physical retailers may keep potential drop-shipped items on display and provide details on how the customer can purchase the product. For this reason, the retailer may arrange for the products to be shipped directly to the customer from the manufacturer.

The Pros and Cons of Drop Shipping

The pros for drop shipping is that there is low risk. Such as not having to invest a ton of money into inventory that potentially may not sell. Since you do not need to stock up on inventory, you do not need to secure a warehouse to store your inventory. Therefore, you end up with very little overhead costs too. Drop Shipping can be useful for both small and large businesses in the long run. However, the con is that drop shipping is not for everyone.

Envision Dream Head wrap
Envision Dream Versatile Turquoise Head Wrap

Benefits of dropshipping

The benefits of drop shipping can include the advantages of quickly testing different business ideas with limited risks. Due to the low risks, it gives the business an opportunity to learn a lot about how to choose and market in-demand products. Thus, making drop shipping a great business model for aspiring entrepreneurs to start with. See our list of benefits of drop shipping below.

  1. Less Capital is required
  2. Easy to get started
  3. Low Overhead costs
  4. Flexible location
  5. Wide Selection of Products to Sell
  6. Easier to Test
  7. Easier to Scale

Businesses that utilize drop shipping gain the ability to list and potentially sell products before having to purchase large amounts of inventory. In addition to low over head costs, ecommerce businesses do particularly well as their sales grow. Due to the fact that additional work comes with sales growth, drop shipping sites can rely on the manufacture to help with the increased sales volume and customer support.

What to know before launching a drop shipping store?

Before launching a drop shipping store, it may be beneficial to you, your customers and your store to educate yourself on what ecommerce is. In addition to learning the ins and outs of the virtual business world, it might be a good idea to research your products, suppliers and competitors as well. Not only do you want the best ecommerce business, but you also want the best ecommerce platform to run and host your online business. For instance, the best ecommerce sites will come with tools that will have hosting, design, pricing, payment options, marketing tools and reports.

Let’s not forget

Do you anticipate heavy traffic to your online store? If so, consider how much you will sell. Of course, if you tend to grow, having an ecommerce platform with a solution that offers lots of online storage space, inventory and bandwidth is ideal. Additionally, checking for must-have features such as payment security and sales reports will be beneficial in the future. Clearly provide enough payment and shipping options for your customers.

TO LEARN MORE ABOUT Why drop shipping is a useful Opportunity-WATCH OUR FULL MY BUSINESS JOURNEY JOURNAL VIDEO DISCUSSION BELOW- Drip Drip Drop

https://www.youtube.com/watch?v=cd8ZM2gpdfU

True joy of nature is when every drop of water shines like a pearl

Anamika Mishra

If you enjoyed reading Drop Shipping is a Useful Opportunity subscribe to our e-mail list at Sheri’s Dream Catcher to stay updated with new blog posts

Opinion Disclaimer-This is a personal blog. Any views or opinions represented in this blog are personal and belong solely to the owner and do not represent those of people, institutions or organizations that the owner may or may not be associated with in professional or personal capacity, unless explicitly stated. Any views or opinions are not intended to malign any religion, ethnic group, club, organization, company or individual

Counting Inventory, Save Time and Money

Recently on Sheri’s Dream Catcher’s My Business Journey Journal our topic of discussion was counting inventory, save time and money . In other words, knowing what to stock and how much to take in at a desired time will help your business in the long run. Stemming off of our previous My Business Journey Journal Topics, we decided to focus on our goods and services that we want to sell for a profit while giving value to our customers.

Needing a product to count

First, in order to have an inventory, we need to have a product. In this case, a product is defined as an article or substance that is manufactured or refined for sale. It can also be defined as a substance produced during a natural, chemical, or manufacturing process. Additionally, commercially manufactured articles, such as recordings, viewed collectively. Not only can a product be a thing or person that is the result of an action or process but it also can be a person whose character and identity have been formed by a particular period. In short, from last weeks vlog “Merchandise Me” we briefly glazed over the importance of creating a merchandise strategy.

  • Head Wrap
    Envision Dream Head Wraps
  • Beach Towel
    Envision Dream Beach Towels
  • Yoga Pants
    Envision Dream Yoga Pants
Envision Dream Collections

Marketing a product for inventory

For the most part, we want to save time and money with our inventory. For this reason, we want to make sure the product we are marketing will be made available for the consumer to purchase. Furthermore, a product in general can be a service or an item that meets the need and desire of the buyer. Clearly, every product is manufactured at a cost and is sold at a price. Basically, the price of your product charged to the customer will depend on the market, the quality, the marketing and the segment that is targeted.

What is Inventory?

First, inventory is defined by the dictionary as a complete list of items such as property, goods in stock, or the contents of the building. Similar terms are listing, catalog, directory, record, register, roster, statement. Second, it is described as a quantity of goods held in stock. Specifically, in accounting the entire stock of a business, including materials, components, work in progress, and finished products is classified as a current asset on the business’ balance sheet. Furthermore, it serves as a buffer between manufacturing and order fulfillment. Overall, inventory is considered tangible items, products, or goods that you intend to sell to customers. As a result of selling your inventory, your business makes a profit and your customer gains value for their purchase.

Why is inventory needed?

In particular, inventory is how a business can save time and money. For instance, having inventory management skills will give you the tools to problem solve what you need to stock up on and when. As a whole, the backbone of your business is knowing what you have in stock, how you will market it for resale and when it is a good time for the product to excel. To clarify, we have 5 basic reasons for keeping inventory. They are time, seasonal demand, uncertainty, economies of scale and appreciation of value.

Inventory to start an online store

Do you need inventory to start an online store and how much? The answer is no, you do not need inventory to start a virtual storefront. However, you do need a product or service to sell. Furthermore, inventory costs can range from $0-$1000 to start. With this in mind, the amount you invest here will vary greatly depending on whether you are drop shipping and how much inventory you want to start with. It should be noted that having good inventory management skills will benefit your online business too!

TO LEARN MORE ABOUT Counting Inventory, Save time and money-WATCH OUR FULL MY BUSINESS JOURNEY JOURNAL VIDEO DISCUSSION BELOW- Inventory

https://www.youtube.com/watch?v=HJuyfMIyv8I

Focusing on the unmet need (not the judgement) is more likely to get the need met

Marshall Rosenberg

If you enjoyed reading Counting Inventory, Save Time and Money subscribe to our e-mail list at Sheri’s Dream Catcher to stay updated with new blog posts

Opinion Disclaimer-This is a personal blog. Any views or opinions represented in this blog are personal and belong solely to the owner and do not represent those of people, institutions or organizations that the owner may or may not be associated with in professional or personal capacity, unless explicitly stated. Any views or opinions are not intended to malign any religion, ethnic group, club, organization, company or individual

Merchandise Me with the Right Display

Recently on Sheri’s Dream Catcher’s My Business Journey Journal our topic of discussion was about merchandise me with the right display . In other words, merchandise me. Stemming off of our previous My Business Journey Journal Topics, we decided to focus on our goods and services that we want to sell for a profit while giving value to our customers.

What is merchandising?

Basically, merchandise is defined as goods that are bought and sold. This includes personal or commercial products, and commodities that are sold to members of the public and other businesses. Second, merchandise can be offered in two types. For instance, they can be sold in retail and/or wholesale. To clarify, retail is when a company sells their products directly to the customer. Whereas, wholesale is when a company purchases products in bulk directly from the manufacturer and then turns around and sells it to the retailer or other wholesale companies.

Focused Eagle Display
Roam Wild and Free

Goals of Merchandising

There are two goals for merchandising. The first goal is an activity of support for your retail strategy that will generate revenue for the retailer and give value for the customer. With this in mind, your goods and services that you wish to sell for a profit are more beneficial if they also provide value for your customer. The second goal is deciding on what products to stock up on. In fact, this goal is a key to one of your retail strategies.

Merchandise is an Asset

Merchandise is an asset because it is usually expected to be liquidated within a year. Specifically, it is expected to be sold and turned into cash. It should be noted that merchandise is also considered a current asset within accounting. so when an item is purchased, the merchandise should be debited to the inventory account and credited to the cash or accounts payable account.

More of a Science than an Art

E-commerce merchandising are items bought and sold online. Typically, you will see these items displayed on your virtual storefront. In fact, e-commerce merchandising is the art and science of displaying products and/or offers on a website with the goal of increasing sales. Furthermore, having a good understanding of how other top revenue generating storefronts display and promote their merchandise online could help both small and mid-sized businesses improve sales. For the most part, the primary importance of merchandising is to clearly display products so that they are easy to find.

Most important aspects of merchandising

First and foremost, the term merchandising is to ensure products are displayed correctly and for maximum impact. Not only is the word “Merch” a slang term, but it also means “to put it on something”. Such as being able to provide factual evidence that something is what you are claiming it to be. Which leads me to the 5 R’s of merchandising.

  1. Providing the Right Merchandise
  2. At the Right Place
  3. At the Right Time
  4. In the Right Quantities
  5. At the Right Price

Visual Merchandising for impact

A marketing practice that uses floor plans, color, lighting, displays, technology, and other elements to attract the customers attention is visual merchandising. To generate more sales you will want to evaluate the 4 key elements of visual merchandising. For instance, store exterior, store layout, store interior and interior display. In addition to the key elements, you will need 4 basic displays for a strong visual impact. Furthermore, displays can be with one item, similar products, related products and a cross mix of items.

Effective Merchandising

To get the most out of your retail space you will want to create hot spots. Specifically, your fixtures and displays will help guide the shopper to browse and buy impulsively. Again, your ultimate goal is to generate more sales. A great hot spot will showcase new and seasonal products, advertised merchandise and establish your image.

TO LEARN MORE ABOUT AN Merchandise me with the right display, WATCH OUR FULL MY BUSINESS JOURNEY JOURNAL VIDEO DISCUSSION BELOW- Merchandise Me STOREFRONT

https://www.youtube.com/watch?v=rFVULYD8paY

It’s not our art, but our heart on display

Gary Holland

If you enjoyed reading Merchandise Me with the Right Display subscribe to our e-mail list at Sheri’s Dream Catcher to stay updated with new blog posts

Opinion Disclaimer-This is a personal blog. Any views or opinions represented in this blog are personal and belong solely to the owner and do not represent those of people, institutions or organizations that the owner may or may not be associated with in professional or personal capacity, unless explicitly stated. Any views or opinions are not intended to malign any religion, ethnic group, club, organization, company or individual

An Open Space to Gain Attention

Recently on Sheri’s Dream Catcher’s My Business Journey Journal our topic of discussion was about an open space to gain attention . In other words, a storefront. Stemming off of our previous My Business Journey Journal Topics, we decided to focus on where we are going to sell our merchandise or services for a profit.

What is a storefront?

When researching the definition from the dictionary, we defined a storefront in three ways. First, we found out that it is described as a façade of a store. More specifically, a façade is the face of a building where the principle front looks onto a street or an open space. Second, we read that it is a room or set of rooms facing the street on the ground floor of a commercial building, which is typically used as a store. Third, we uncovered that the function is to attract visual attention to a business and its merchandise.

Storefront
An Open Space To Attract Visual Attention

So then, what is an e-commerce storefront?

An e-commerce storefront has the same function as the dictionary’s definition for attracting visual attention for a business and its’ merchandise. However, instead of having a physical location in a building, your business and merchandise can be seen on a virtual storefront. Also known as an electronic storefront or online storefront. In particular, this is a solution for merchants who want to host a website that advertises their products and or services. In turn, the consumer can make a transaction generated online. Specifically, the transaction of money, funds, and data.

Transactions can be done in 4 Ways

Just like entrepreneurs have 4 ways to set up their business, an e-commerce can perform in 4 different ways. Unlike the business set up, the transactions can be done business to business, business to customer, customer to customer and customer to business. Of course, you have the ability to conduct your transactions in all 4 of these ways.

  1. Business to Business (B2B)
  2. Business to Customer (B2C)
  3. Customer to Customer (C2C)
  4. Customer to Business (C2B)
Virtual Transaction
Virtual Transactions

Common Skills for an Electronic Storefront?

To boost competitiveness in an increasingly digital marketplace, companies are searching and hiring in-demand e-commerce skills. Basically, an individual could possess 1 of the 4 skills or preferably all 4 skills would be highly beneficial. Software Development is the key to an e-commerce success as with Search Engine Optimization, Data Analytics, and Artificial Intelligence.

  1. Software development
  2. SEO
  3. Data analytics
  4. Artificial intelligence

Can you save money with e-commerce?

If I was to answer this question, I would say why yes, you can save money with an e-commerce. Keep in mind, it has both it’s advantages and disadvantages. So, how can you save money? Well, you won’t have to worry about large overhead costs. For example, money spent on rent, utilities and other physical store front costs. I have read that it’s a big expense for running a physical retail store. When you create and open an online store you gain the advantage of gaining more customers virtually by engaging with them. As a result, an e-commerce store has become an important tool for both small and large businesses worldwide.

Successful façade and online stores will have:

Since businesses want to save money and gain money at the same time, we have dissected the 10 rules for having a successful storefront design whether it’s a façade or online. Ultimately, you would like your vision to tell a story that will guide your design, your service ethics, the mood and the experience of your store.

  1. Create a vision
  2. Polish your storytelling
  3. Design for engagement
  4. Make it look like your concept
  5. Meet the sidewalk
  6. Let people sit
  7. Be transparent
  8. Send a loud and clear message
Envision Dream Head Wrap and Neck Cover
Envision Dream Versatile Head Wrap/Neck Cover

The Top 10 E-commerce Platforms

When finding a platform to display and sell your merchandise on, you might want to review the top 10 e-commerce platforms named for the year 2021. They are ranked highest to lowest. Importantly, these platforms include both an easy online store launch and website builder. It should be noted, e-commerce sites will allow your online shop to flourish as you sell online.

  1. Wix
  2. Square Online
  3. Go Daddy
  4. Big Commerce
  5. Woocommerce
  6. Squarespace
  7. 1&1 Ionos
  8. Shopify
  9. WordPress.com
  10. Network Solutions

Should I start an Etsy Store?

I really don’t have an answer for you at this moment in time. Currently, I do not have an Etsy Store. However for this blog, I found out that Etsy is a marketplace similar to eBay and Facebook Marketplace. Except, the merchandise you sell on Etsy is for handmade goods and vintage items of 20 years or older. It does provide an easy way for talented crafters and artists to sell the fruits of their labor.  Keep in mind, it will limit your sales to only Etsy clients. For exposure and brand awareness, I could possibly have an Etsy store in the future. As of today, I am still focusing on building my personal e-commerce business site foundation and its growth.

Have you heard of the three S’s of E-Commerce?

In addition to the 4 ways you can conduct transactions with your e-commerce site, there are 3 S’s of e-commerce. First, you will need sufficient storage space. For instance, the best e-commerce platform will let your virtual shop sell online without any limitations. Specifically, it will offer inventory space and bandwidth to fit your growing needs. Second, you will need to make sure your site provides safety for both you and your potential customers. Indeed, having safety is a must for all e-commerce websites. Third, you will want to invest in a user-friendly interface. Of course, the best sites will have tools to help you select your desired options easily.

Undoubtedly, a top-notch site builder will make it easy to continue to build your online store as you grow. As a result, having well-designed menus, filters, and sorting options will minimize the amount of time it takes to find a product and purchase it. Clearly, saving money and gaining money at the same time is your ultimate goal, right?

  1. Storage space
  2. Safety protocols
  3. Site Design

TO LEARN MORE ABOUT AN OPEN SPACE TO GAIN ATTENTION, WATCH OUR FULL MY BUSINESS JOURNEY JOURNAL VIDEO DISCUSSION BELOW- STOREFRONT

https://www.youtube.com/watch?v=zmE_zujyFFw

Someone is sitting in the shade today because someone planted a tree a long time ago

Warren Buffett

If you enjoyed reading An Open Space to Gain Attention subscribe to our e-mail list at Sheri’s Dream Catcher to stay updated with new blog posts

Opinion Disclaimer-This is a personal blog. Any views or opinions represented in this blog are personal and belong solely to the owner and do not represent those of people, institutions or organizations that the owner may or may not be associated with in professional or personal capacity, unless explicitly stated. Any views or opinions are not intended to malign any religion, ethnic group, club, organization, company or individual